ϸ named Official Nutrition Partner of Matchroom Boxing

ϸ is proud to announce its official partnership with Matchroom Boxing as the organisation’s Official Nutrition Partner.

Under this new agreement, ϸ will provide Matchroom staff with premium, chef-prepared meals delivered weekly to their headquarters in Essex. Additionally, ϸ will supply nutritious meals at all UK-based fight nights, ensuring that every member of the Matchroom team receives balanced, high-quality nutrition to support their rigorous demands.

This partnership marks a natural progression of a relationship that has developed organically over the past few years.

ϸ’s association with Matchroom dates back to 2022, beginning with athlete sponsorships, including that of former WBC Featherweight World Champion, Skye Nicolson.

Since October 2024, ϸ has been consistently providing meals to Matchroom’s Essex headquarters and has catered for several major events, including the Catterall vs. Barboza Jr. fight in Manchester in February 2025. ϸ has also provided personal nutrition support for Matchroom Chairman, Eddie Hearn.

Beyond fight night support, ϸ has collaborated with Matchroom in community initiatives this year, including the Catterall vs. Barboza Jr. Fight Day 5K in February 2025.

ϸ are currently fuelling former WBO Light Middleweight Champion Liam Smith, who recently signed with Matchroom and is set to appear on the highly anticipated Eubank vs. Benn card later this month.

Speaking about the official partnership, Michelle Laithwaite, Founder and CEO of ϸ, said:

"ϸ are proud to partner with Matchroom as their official nutrition provider.

“After a year working closely with Eddie and the team, it’s clear we share a relentless focus on elite and premium performance.

“We’re excited to fuel their team with the high-quality nutrition needed to perform at the highest level and are very pleased that Eddie himself shares the same passion as we do."

“We are delighted to welcome ϸ as our Official Nutrition Partner for Matchroom Boxing,” said Matchroom Sport chairman, Eddie Hearn.

“This partnership is a game changer for the team and I. We can all enjoy healthy, convenient meals to help us navigate our busy schedule.

“The burgers and pizzas are out! The chicken pesto pasta is one of my favourites. This is the kind of dish that I have either pre-heavy cardio, or post-cardio.

“The variety is brilliant, and the taste is delicious. ϸ is a must for any busy professional – be it an athlete or in business – who wants to eat well and eat well on the go."